Mobiquity has been exploring digital adoption pre- and post-pandemic across industries, with a special interest in the baby boomer age group. Historically, boomers have been labeled a group that is less tech savvy than other population groups, and we wanted to know if this has since changed as a result of COVID-19. |
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Mobiquity’s survey found that this group has increased their use of telemedicine, virtual visits, and digital health tools. These results prove that there is a unique opportunity for healthcare providers to improve health outcomes for this patient population by leveraging digital technology.
Here’s a sneak peek of some of the results we discovered:
Download our Digital Health Among Baby Boomers infographic to learn how baby boomers have been engaging with healthcare technology.