A whole new world
Companies everywhere have put contingency plans in place to weather the COVID-19 storm. In offices, employees are setting up desks at home, replacing in-person meetings with zoom, and attending conferences via webinar. Businesses dependent on public retail spaces have had to pivot quickly to figure out how to maintain sales, even while their store traffic is lower than ever. Digital technology has never played a more important role in enabling businesses to function.
Take, for example, curbside delivery. The restaurants and retailers that already had the technology to take and fulfill virtual orders have been better prepared for the business consequences of social distancing.The ones that did not have these options already built into their businesses, however, have been left to create a curbside approach quickly, working through important questions on the fly, such as:
Watch Mobiquity’s webinar on how to get started with curbside here.
Temporary strategies won’t be sustainable – or will they?
While some companies have put together a workable temporary plan, it may not be conducive for the long haul. With predictions that COVID-19 could come in waves for the next year or more, temporary plans will be mercilessly pressure-tested and many will not hold up to long term, sustained order volume.
To address this, many companies are looking at new strategies to help drive business during the coronavirus pandemic and also long after the pandemic is over. For example:
There’s no reason why all companies can’t start implementing digital strategies to adapt to these changing times. Here are some ways you can think about getting started:
Getting ahead: Plan now for the inevitable digital future
Companies that have business continuity plans in place were likely ready for the COVID-19 pandemic – but it’s clear that many never expected this type of transformation. As digital becomes increasingly important, companies that use this time to prepare for the post-COVID world will come out stronger.
Mobiquity: Your partner in digital transformation
Mobiquity has helped some of the world’s leading brands digitally transform to create meaningful experiences for their customers and employees. We recently launched a Quickstart Curbside Workshop to help companies fast-track a robust curbside experience. We also have a Contactless Kit for convenience stores and gas stations looking to create touchless experiences.
No matter where you fall in the COVID-19 economy, we can help you establish a program or transform a temporary program into one that can add a new source of value for your business.
If you’re ready to implement a digital strategy for your business, contact Mobiquity today.
Leave your details below and we'll be in touch soon.