New infographic reveals massive increase in digital health adoption among baby boomers
Mobiquity has been tracking digital adoption pre- and post-pandemic across industries, with a special interest in the baby boomer age group. Historically, boomers have been labeled a group that is less tech savvy than other population groups, and we wanted to know if this has since changed due to COVID-19. (Spoiler alert - it has!)
Boomers have adopted digital technology for their healthcare
Mobiquity’s survey found that this group has increased their use of telemedicine, virtual visits, and digital health tools. These results point to a unique opportunity to help older populations and healthcare providers improve health outcomes for this patient population leveraging digital technology.
Here’s a sneak peek of some of the results we discovered:
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