The COVID-19 pandemic caused consumers everywhere to shift their shopping habits to digital and today, people are using mobile apps more than ever to order, purchase, and pick up food. Regrettably, C-stores aren’t getting their fair share of the action. Fewer consumers are using C-store apps, however, those who do utilize them just as much or more than restaurant and delivery apps. While cleanliness, quality, and price are the most important drivers of loyalty, a recent survey indicates digital channels aren’t far behind.
Download our infographic Staying Loyal to Customer Needs: How C-Store Digital Programs Drive Repeat Business to see what users reported as being critical drivers of repeat business.
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