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3 Frictionless Features of Successful QSR and C-store Mobile Apps
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Boston

Tomma Albinonistraat 9 1083 HM Amsterdam
(+31) 123 456 7890

Who we are

Empowering children that have cancer

Challenge

Valuable guidance for child and family

As a fully specialized hospital for children’s oncology, Princess Máxima Center's mission is to cure children with cancer and to provide them with the optimum quality of life. Once a child is diagnosed with cancer, a grueling time of uncertainty begins for their entire family. Pediatric hospitals in the Netherlands will provide an overview of the treatment, schedule and description of the medication to be used during chemotherapy. However, it tends to be rather scientific in nature and isn’t always understood by parents who just learned their child has cancer. Princess Máxima Center and Mobiquity wanted to create an intuitive-to-use solution from the perspective of the patient and family.

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Services

Strategy, Experience Design, Product Engineering, Cloud Services, Analytics

Location

Europe

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Solution

Intuitive digital support tool

Mobiquity designed and developed an interactive and visual digital support tool to guide families during the different treatment phases. The tool contains a timeline of the complete treatment plan and explanations about each step. It shows insights on how to integrate this information into daily life, depending on the different treatment phases and a child’s personal experiences. This helps align the knowledge level of the doctors and nurses with the needs of the children and parents.

Holding hands
Results

Visualization, guidance & insights

When such valuable information is offered in a tailor-made way, children and their parents feel more empowered to best manage the disease and reduce stress. The digital tool:

  • Delivers a visualization of treatment plan information to better align to the knowledge level and needs of children and parents. With this, families are better informed.
  • Provides insight on how to best integrate different treatment phases into daily life in order to improve the transition from hospital to home.

For more information on the partnership between Mobiquity and Princess Máxima Center For Pediatric Oncology, see our partnership announcement.

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