Mobiquity Minute: Why analytics are crucial for c-stores

Author
Krista Park
Publication Date
11 November 2021

Mobiquity Minute: Why analytics are crucial for c-stores

In this video, Krista Park, Director of Customer Experience Analytics, discusses why analytics are crucial for convenience stores.

Are you looking to implement analytics for your convenience store? Let's talk.

 

The Mobiquity Minute video series was created to provide tips, insights, and expert perspectives on all things digital. True to its name, in just about a minute, watchers will learn about a variety of digital topics – from mobile apps to conversational AI, digital transformation, customer and employee engagement, AI/ML, and everything in between. Check back often for new videos regularly. Want to keep watching? Scroll down for more interesting insights.

Krista Park

Krista Park, Director of Analytics, joined Mobiquity in 2019 and specializes in analytics planning, mapping, collection, visualization, and analysis. Her role is to guide clients through all or any of the data processes including: identifying and understanding what objectives will benefit a business and their users, the best methods and processes to collect and process data, develop and populate visualizations and dashboard, and create actionable insights the business can immediately use. Prior to her role at Mobiquity, Krista specialized in analytics for almost 15 years. Prior to focusing solely on analytics, she also spent time doing media planning and buying and in account management.

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