American Banker’s latest article discusses the critical importance of ratings and reviews for banks. Consumers are relying on ratings and reviews more than ever to access a bank’s reputation before deciding whether or not to choose a bank or even use its digital properties.
Leaders from Heritage Bank, Yext, Dime Community Bancshares, Javelin, and Mobiquity share insights about why creating a stellar digital customer experience is needed, especially with COVID-19 encouraging more people to use technology in order to check items off their banking transaction to-do list.
Visit the full article below to see the research that these companies have done and the trends that will define this new wave of banking.
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Learn more and request your free Friction Report to see what consumers want from a mobile app in your industry.
